In the aftermath of the 9/11, the NSA created new IT systems to deal with the flood of information from (back then) emerging technologies, such as the Internet and mobile phones. In 2013, the former NSA contractor Edward Snowden revealed its secret surveillance programme to the public. According to the leaked documents, the NSA intercepts the communications of over a billion people worldwide and tracks the movement of hundreds of millions of people using mobiles. As in order to find the potentially "bad guys," the entire communication network has to be filtered; including everyday messages of common men.
Naima is a design fiction project that speculates how the NSA might react to the whistleblower crisis as discontinuing its ongoing surveillance practices wasn't an option.
Naima is an app that indicates your personal surveillance index by monitoring your smartphone activity. Now it's up to you: if you change your behaviour and
"NAIMA — we secure your privacy.”